Bringing MSMEs into Government Procurement: A Deep Dive into GeM Portal Registration
Bringing MSMEs into Government Procurement: A Deep Dive into GeM Portal Registration
Blog Article
Introduction
Micro, Small, and Medium Enterprises (MSMEs) are the backbone of India’s economy, contributing nearly 30% to GDP and employing over 110 million people. Yet, for decades, these businesses faced challenges in accessing one of the country’s biggest markets, government procurement.
To bridge this gap, the Government of India launched the Government e-Marketplace (GeM) Portal, a digital platform that enables transparent, efficient, and inclusive procurement. GeM has revolutionized how small businesses engage with the public sector.
This article explores a unique angle: how GeM Portal Registration is empowering MSMEs and leveling the playing field in public procurement, and why every eligible business should consider joining.
What is the GeM Portal?
The Government e-Marketplace (GeM) is an online platform where government departments, ministries, and public sector units can buy goods and services directly from registered sellers.
Launched in 2016, GeM promotes:
- Ease of Doing Business
- Transparency in procurement
- Support for small and local vendors
Why GeM Portal is a Game-Changer for MSMEs
Direct Access to Government Buyers
MSMEs no longer need middlemen or connections. Once registered, they can:
- View live tenders
- List products/services
- Sell directly to government offices
Equal Opportunity
GeM ensures fair bidding. Whether you're a small vendor or a large manufacturer, you compete equally.
Types of Businesses That Can Register on GeM
Any business supplying goods or services to government departments can register. This includes:
Manufacturers
- Companies or factories that make products like furniture, electronics, tools, etc.
- Example: A company that makes chairs or computers.
Traders and Retailers
- Businesses that buy from manufacturers and sell to others.
- Example: A shop or distributor selling office stationery or cleaning supplies.
Service Providers
- People or companies who offer services, not products.
- Example: Housekeeping, IT support, security, transport, repair services.
Startups
- New and innovative companies can also sell on GeM.
- Example: A tech startup offering software to schools or offices.
MSMEs (Micro, Small & Medium Enterprises)
- Small businesses that make or sell things or provide services.
- Example: A small handloom business or a local food supplier.
Documents Needed for GeM Registration
Here’s what you’ll typically need:
- PAN and Aadhaar of the proprietor/director
- Udyam Registration or Company registration
- GST certificate (if applicable)
- Bank account details
- Email ID and mobile number linked to Aadhaar
Step-by-Step: How to Register on the GeM Portal
Visit the GeM Website: Go to the official GeM registration portal.
Enter Details: Fill in basic information like name, email, phone number, and date of birth.
OTP Verification: Enter the OTP received via SMS or email.
GeM Confirmation: A GeM representative will call to confirm your OTP.
Complete Registration: After verification, your registration is complete.
Get GeM ID: Receive your seller ID and login credentials via email.
Set Up Profile: Log in, set up your profile, and list your products.
Submit Caution Money: You'll be notified to submit caution money.
Select Product Listing: On the dashboard, click Product Listing to add new products or manage your existing ones.
Choose Product Category: Pick the correct category for your product. This helps government buyers find your product easily.
Start Selling: Your products are now visible to government buyers, and you can begin receiving orders.
How GeM Boosts Visibility for Small Businesses
GeM provides an "MSME tag" that gives your business:
- Priority listing
- Support in L1 bidding (lowest price match by MSMEs)
- Automatic alerts for relevant tenders
This increases your chances of getting orders from central and state departments.
Challenges Faced by MSMEs Before GeM
Before GeM, MSMEs faced:
- Cumbersome tender paperwork
- Nepotism and lack of transparency
- Limited reach to government buyers
- High costs of bidding
GeM solves this by making everything digital, fair, and accessible.
Important Features of GeM
Online Marketplace for Government Buyers
- GeM is like Amazon or Flipkart – but only for government departments to buy things or services.
Easy Registration
- Sellers and service providers can register online with basic documents.
- No need to visit any office.
Transparent Process
- Everything is open and clear – from product listing to order tracking.
- No hidden rules or favoritism.
Wide Range of Products & Services
- You can sell stationery, computers, furniture, transport services, and more.
- Over 10,000+ categories available.
Paperless System
- The entire process is digital – from registration to payment.
- Saves time and effort.
Direct Payment to Sellers
- After the order delivery, the seller gets payment directly into their bank account.
- Payment usually happens within 10 days.
Top Product Categories on GeM
- Office stationery
- Laptops & printers
- Hospital supplies
- Electrical equipment
- Uniforms and apparel
- Cleaning supplies
If your business falls under these, your sales potential is high.
Tips to Succeed as a Seller on GeM
- Keep profile and product listings complete
- Use high-quality photos and clear descriptions
- Price competitively using the GeM price suggestor
- Respond quickly to queries and orders
- Maintain timely delivery and service
GeM & Startup India Integration
If you're a startup registered with Startup India, GeM gives you:
- Special visibility
- Access to Startup Runway (a section for innovative products)
- Participation in pilot projects
How GeM Helps Promote "Vocal for Local"
GeM promotes local manufacturing by:
- Highlighting local vendors
- Encouraging “Make in India” products
- Making procurement more inclusive for rural businesses
This aligns with India's push for Atmanirbhar Bharat.
What About Services on GeM?
GeM isn’t just for products. You can also register for:
- Manpower supply
- Event management
- Repair and maintenance
- Legal, accounting, and IT services
This opens doors for freelancers and consultants, too.
GeM Seller Ratings and Feedback System
Buyers rate sellers based on:
- Timely delivery
- Product/service quality
- Responsiveness
A good rating builds credibility and attracts repeat orders.
Common Mistakes to Avoid
- Uploading incomplete documentation
- Delayed response to buyer messages
- Not updating expired products or services
- Violating product categories or quality standards
GeM is strict about performance. Maintain high standards to avoid suspension.
Note: Now easily list your product on the gem portal through gem catalogue service
Conclusion
The GeM portal is not just a government website, it’s a transformative platform for MSMEs to access steady, large-scale business opportunities. Registration is simple, and the benefits are long-term.
For any small business that wants to grow, diversify, and gain national recognition, GeM is the gateway to success.
If you are a manufacturer, trader, service provider, or even a startup, registering on the GeM portal today could be the smartest move for your business. Report this page